T&S SAID WHAT?!
Everything we claim we wrote about "design"
Individuals who are in charge of marketing for their business or nonprofit frequently approach me for advice when redesigning their website. They have had a site for years, but decided for various reasons the time is right to start over again. The question I get time and time again is, “What should I consider when redesigning my website?”
Over 300 hours of video are uploaded to YouTube every minute, so it’s no wonder that the competition is increasing. Viewers quickly scroll through lists upon lists of videos, searching for something that looks interesting, helpful, or amusing. This is why the thumbnail for your YouTube videos is one of the most valuable assets you have in marketing your videos.
For small organizations, it’s easy to put up a Facebook cover photo, then forget about it while it get stale. However, changing it out from time to time can help get additional attention to your organization. But what should you change it to? Let’s take a look at examples from 24 different companies and brands, grouped by strategies.
When clients come to us for a new business card design for their business, they often have the same request. They want to stand out from the pack, with a card that is unique and effective. That’s a simple enough request, but in order to know how to stand out from the pack, we must first know what kinds of cards are a part of the pack.
In celebration of Tim’s upcoming book, Blog A Week, I’ve decided it would probably be a good idea to put it to the test. It can sometimes be tough to find a good topic to write about, and this book can help you think of some out-of-the-box ideas. That’s where I got the idea to write about my “toolbox”, or things that I use every day as a designer, and why I love to use them.
Nothing will set your website apart quite like high-quality engaging photos. The photos on your website are often what people will notice first when visiting your website. They help set the mood, let your visitors know what to expect, simply add some visual interest to complement your content. But not everyone has the resources, whether that’s time, money, or equipment, to create their own photos. That’s where stock photos can come in handy.
One problem that I see clients often have is the inability to easily edit their photos to put on the web. Although I’ve given some suggestions in the past on how to simply resize your photos for the web, sometimes your photos may need a little more tweaking than just a quick resize. Not everyone can afford expensive software to edit photos, so that’s why I’d like to share a few powerful, affordable options that you can try out.
When you’re working with a web designer or trying to do things on your own, there might be some confusion about all the different file types you see for images. It’s understandable, there are a ton of different image file types.
I’m here to take the mystery away and give you some easy guidelines for knowing which file types to use when. Hopefully it will make your conversations with web designers and the work you do on your own a little less stressful.